taylor desseyn

guidance counselor 2.0 · episode 453

why you should just post things w/ francesco ciulla, sr. dev rel

may 12, 2025 · 37 min · with francesco ciulla · hosted by taylor desseyn

key takeaways

  • start creating content for six months before deciding if it works, not after one video.
  • physical health and rest directly impact content quality, prioritize exercise before creation.
  • share your actual experiences and struggles, people connect with real stories more than perfection.
  • content distribution at scale matters more now as tools become easier, your reach sets you apart.
  • stop waiting to be ready, just post something and adjust based on real feedback over time.

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about this episode

how a former gym coach went from hating social media to building 300k youtube subscribers by consistently creating content.

Francesco is an absolute beast when it comes to content amassing 194k twitter followers and over 300k Youtube subs. We are going to talk about how he didn't even want to post to the internet and now it's changed his career.

full transcript

auto-generated from the audio, so expect a few typos. the audio is the source of truth.

I have to pay to have you say what? No, go ahead. What? What? No, I mean how much do I have to pay you to beat my MC at render? Say a price. Just just just just ask Bri. Just just just ask Briana. You know, I I was in um with Briana and Justin in Rome. Yeah. Dinner. And then they said, "Sorry, we had to call like this very annoying guy. Who is this guy?" A Taylor. Yes. Okay. I love it. No, it would be it would be awesome. It would be awesome to uh to MC your talk. I I've I've I've I've learned a lot.

Um and uh just, you know, MCing Kent's conference was was good and um uh going to going to bring some new some new things to render. So, I'm excited. So, hopefully I can MC you, but I will I mean, obviously I work with Brianna. I'll ask Briana, but um Cool. Yeah. Yeah. All right. So, uh good morning everybody. Good morning. Um, uh, Franchesco, how do you say good morning in Italian? Okay, you can say bonjouro or bonjouro. It depends if you want the if you want the the Italian dialect in in the US. Now, I can also do the Italian dialect in the US. So, it's bonjouro.

Bonjouro. I love that. I I I haven't I haven't perfected the rolling of my Rs or anything, so I'm really bad at it. Um, but uh I love it. Franchesco's tuning in from Rome. Um, absolutely love Italy. Wife and I, uh, went to Italy, uh, last, was it last year? Fell in love with it. Uh, honestly, like the greatest country ever. Uh, it was great. It was great. So, for this to I'm sure to say you say this to to all the guests, but it's fine. Yeah. Yeah. No, no, no. Listen, listen. I'm not going live with with with with many people from uh from from Italy.

I'll tell you that much right now. Um, but uh uh good morning everybody. Welcome. Happy Wednesday. Today is going to be a busy day. So, so I got Franchesco now and then I'm going to hop on over um and uh my dear friend Angelos and colleague is starting his new podcast on my team which I'm really excited about. I love that everybody wants to give back on my team. S o um Angelos is starting a podcast called The Job Decoder. Um and basically what he's going to dive into, I'm his first guest. Um, so we're going to talk about other careers in tech that aren't development.

Um, so, um, it's going to be a great conversation. So, we're going to talk about recruiting, how to get involved in recruiting community. Um, so it's going to be a great conversation. So, we're going to be live over there at 10:30 central. So, but until then, it's all Franchesco. It's Franche sco for the next little bit. It's super pumped for this conversation. We're going to dive into a little bit of Franchesco's career that I he probably doesn't talk a lot about. Um, and so I'm I'm I'm pretty pumped about. So, but then again, if you are tuning in, please say hey. Would love to hear from you.

Again, I tell people this is a this this is this is a this is a meetup. This is a meetup. You got to say, "Hey, like network with people." I tell people to network off the back of me. If you've been networking off the back of my network for 5 years, you would have met amazing people on the pod. So, please say hey. Would love to hear from you. We're not in the metaverse yet, so I don't know if if you're watching and you're not commenting, I don't know if you're tuning in. So, please say, "Hey, would love to hear from you." Uh, but we got Ellie this morning.

We got some people. We are starting a bit early. Um because I wanted for to maximize Franchesco's time because he's a busy busy ma n. Um also a few more housekeeping things. Shout out apprite. I am apprite hero. Probably the only non-technical hero ever. Um so shout out appight. Uh love the crew over there. Love the community. Um and then also if you want to give uh if you want to check out all the things we're doing within the Torque community, we got a lot going on. Please check that out. Torque.com community. The Discord is so busy I can't even keep up anymore which is great.

Um, and then text live if you I I text every o um Angelos is starting a podcast called The Job Decoder. Um and basically what he's going to dive into, I'm his first guest. Um, so we're going to talk about other careers in tech that aren't development. Um, so, um, it's going to be a great conversation. So, we're going to talk about recruiting, how to get involved in recruiting community. Um, so it's going to be a great conversation. So, we're going to be live over there at 10:30 central. So, but until then, it's all Franchesco. It's Franchesco for the next little bit. It's super pumped for this conversation.

We're going to dive into a little bit of Franchesco's career that I he probably doesn't talk a lot about. Um, and so I'm I'm I'm pretty pumped about. So, but then again, if you are tuning in, please say hey. Would love to hear from you. Again, I tell people this is a this this is a this is a this is a meetup. This is a meetup. You got to say, "Hey, like network with people." I tell people to network off the back of me. If you've been networking off the back of my network for 5 years, you would have met amazing people on the pod.

So, please say hey. Would love to hear from you. We're not in the metaverse yet, so I don't know if if you're watching and you're not commenting, I don't know if you're tuning in. So, please say, "Hey, would love to hear from you." Uh, but we got Ellie this morning. We got some people. We are starting a bit early. Um because I wanted for to maximize Franchesco's time because he's a busy busy man. Um also a few more housekeeping things. Shout out apprite. I am apprite hero. Probably the only non-technical hero ever. Um so shout out appight. Uh love the crew over there. Love the community.

Um and then also if you want to give uh if you want to check out all the things we're doing within the Torque community, we got a lot going on. Please check that out. Torque.com community. The Discord is so busy I can't even keep up anymore which is great. Um, and then text live if you I I text every single time um I go live with amazing guests. If you want to be kept up to date of when I go live with amazing guests like Franchesco, please text me. It's me. It's actually It's not AI. It's not a chatbot. It's actually me. So, we got more people tuning in.

Mark, it's good to see you. Chris, JC, LinkedIn user, Jordan, Ricardo, Chris, it's wonderful to see you all this morning. Y'all keep commenting. But that being said, Franchesco, let's give the people what they want. Who are you? what do you do and we'll go from there. Yeah. So, who is this funny Italian guy? So, hi everyone. I'm Franchesco. I am a developer advocate at Daily Dev, but I also do many other things at the moment. Before I had just one job now, I it's hard to say the things I do. To make it short, I like to make videos on YouTube and I stay too much time on Twitter.

This is the oneliner I will say. Me and you both. Me and you both, man. Well, hey, I I I want to give you the opportunity to plug your you just released. Talk talk about the video you just released because I saw stuff on Twitter. You spent a ton of time doing it. Talk about it. Yeah. So, usually you get the shameless plug at the end. Sure. I want to do it now because it sounds like a labor of love. I have the privilege to annoy you all since the beginning. So, by the way, hi everyone. I see Chris, Ricardo, I see a lot of people here on LinkedIn.

Usually don't stream too much on LinkedIn. Uh I think we'll talk about what I do basically every day and one of the things I like to do the most now is video creation and I think uh Taylor that everyone agrees that making videos can have an impact on your career. Everyone I think say oh this can have you can but then very few people they really do that. So that that's a that's an issue. So maybe I can share the process. Yeah. Of what helped me to do some stuff on YouTube, find the job, developer job, developer relation job on YouTube, get in touch with so many people and I think you you also we di d already one one episode also on my channel.

I also have a podcast and I think I did I released yesterday my biggest project ever. So we can we can I'm still you know I'm still pumped you know like like the day after the match or the day after a conference you still have you know that a bit of adrenaline high. Yeah. Yeah. And yes so usually I like to be a um content machine. So like I do one video I record edit and I publish. So it's like a one day uh commitment. This is usually my style. This time I decided to go you know the hard path. So, uh 12 hours of recording, 50 hours of editing.

I 12 hours of recording. Yeah, it's uh 3 hours and a half uh video. Okay. But the initial footage it was 10 n 9 10 hours. Okay. And I recorded this in just two sessions just because I know Rust a bit. So, I could you know talk a lot and yap a lot. Uh but that that was the only thing that saved me because creating a whole uh um say course and and uh I've been to be honest I've been thinking if this would should have been paid or not paid or not paid or not while I run said okay let's do this for free for everyone let's do you know I want to just crush you the YouTube algo try to help some people so I decided to go you know the the free path for this because I think I think it has potential and yeah so my goal is just to help as many people as possible.

Let's see. Let's see. It's going It's going well. And yeah, so we can talk about this which had a bit of a different approach, what I was doing in the past, if I had a life before uh doing videos, whatever you want, Taylor, I'm here for you. So, so, so this video, so again, I mean, I I threw it up in the chat. So, this video I'm I'm I'm on your YouTube right now. So this is this is uh a three three and a half hour learn Russ programming language course for beginners. Mhm. That is that is a heck of a video. That is so again.

So shout out to you. Talk so talk to me about like so let's let's let's go backwards a little bit, right? Becaus e people see oh my gosh, Franchesco is creating three and a half hour rust videos. I can't do that, right? talk about where you were before you started your content journey because you told me like in the little survey that that I make people fill out that like you didn't even want you like weren't even you didn't even want to post to the internet. Yes. So uh you know I were I was one of those uh guys when I was 18 in 2000 that everyone was on Facebook and I hated that and I still hate Facebook nowadays.

So you know it was that social everyone was just posting stuff on Facebook in 2000 and I I was not I was just exercising doing kickboxing and other stuff. I really hated social media. It's not that I even hated it is that I never found like value in this. So for me social media equal waste of time. It was you know like drugs. I don't know something that doesn't make sense to me. like when you don't understand something on the potential, you say, "Okay, this is just a waste. I'm not interested." Uh if pe if someone will say tell me like, "Oh no, no, you can get a job just chatting with people on the internet." I would have thought this is a scam.

Stay away from this. It's not true. Yeah, it's not true. No, don't don't trust that. So it's not like, you know, you know, like the uh the know the primitive tribes like you go there and they don't trust whatever you do like because it's true. It's like I was basically not trusting anyone. Richard is really stopping me how you everywhere now. Thank you so much for the support. Really appreciate it. We'll meet on Android and we'll take a selfie together. Uh so where do we start? Yeah. So so basically Yeah. So talk to me when when did the light bulb moment click? like when when did you like was it like like when when did you turn from social media being like not valuable to valuable?

Was there a moment? Was there a conversation? What made you start to get more interest on leveraging social media for your career? Yes. So, we ha ve think just one hour. So, I'll try to keep it short. Uh just to keep short my life. Uh take notes. No, I'm joking. Just going very quick. I start uh my my job as a volleyball coach when I was 15. So, I had nothing to do with with coding and development. Sure. I in the meanwhile I was just you know doing just a bit of coding now I was doing a CS degree but very my goal was just to to focus on exercising coaching people playing with people even if we're in so I like really to I was used to stay in a in a gym like six hours a day five hours a day um then in 2015 I decided to switch my career to tech so I decided okay now I know it's time and I want to switch to a more like this job.

I think this job will have a more opportunities for me in the future. So zero to do with social media. So my my goal was to step into tech without using Twitter or no. So 2015 started learning privately. So even if I was doing a CS degree on the side, I was learning Udemy courses, learning docker, learning doing a lot of stuff on the side. So, this was like basically heading into life and I stopped working there in the the gym. Uh, long story short, I'll be quick. My first uh um job was as a full stack engineer for the European Space Agency. So, boom, like from zero.

uh the interview process I think it's worth mentioning because uh um basically you have this guy who like who is like graduating and a professor sent me an email sent me like Franchesco would you like to work for European species with zero experience I replied like okay what's the real reason why you sent me an email like I thought it was a jack a joke like let's let's be serious now and he told me like no no no for for real like this is this is opportunity so my first uh impulse was to just say no I'm not ready doesn't make sense why should I

even try this sure sure but then you know it's like when a friend of you says look hey let's do an acting cast for Hollywood okay let's do it I mean it's so far from what I'm aiming it now that I mean let's do it what have I had to lose my my goal was that okay by doing this I will practice interviewing so that was my goal that goal was just to go there trying to understand the interview process but I had taylor zero expectations not zero.1 zero expectations uh when I sit for this interview they start asking me stuff about docker that I

loved angular that I knew g that I knew learn g please and the thing is that I was so confident that I would have never get this the job I think they they thought that was confidence trailer.

So you know when when you have nothing to do like you are really like I was not anxious at all because I was not sure I said long story short after one week I was working there and I was say okay what what the hell is going on here. So and I started working in this in his office. So this is a funny story. So I try to catch all the opportunities in your life because you literally never know this was the first step to change my life. Uh the thing is that when I started working as a fullstack developer it was cool. Yeah. I was like going to the to the toilet like every 30 minutes because I was not used to sit for so long.

I was used to go to the gym. So people thought like okay Franchesco has a you know an an issue or is going having drugs like every every hour because I was literally going to the toilet like every 40 minutes I couldn't sit. It's it was impossible. Um yeah hi everyone. Um the thing is that since I've always been a teacher in my life also both of my parents are teachers and I've been teaching math and chemistry to high school for a while. I really felt like a bit sad because I w I was not a teacher anymore. I was not teaching anymore. So I remember like saying okay so this is like this part of my life is over.

So now let's focus on coding and development. But you know it's like I felt like that I would I would have missed something for a while but this was 2017. So it was many years ago. Uh so I had this thought f or a while. In 2020 I started being a more active on Twitter and the reason might be might surprise you. You know it's I talk like a YouTube channel YouTube video now but and the reason might surprise you and I created an app an app an Android app and I wanted to have some downloads. So I was didn't plan like to do podcast with Taylor Dino on LinkedIn.

My goal was just you know to get sorry but but the goal was just you know to have some downloads on an app. So yeah, I said I said this to my relatives of my friends. Then what like I had zero reach, nothing no one to talk talk with. So I said okay you know what let's use this thing which is which was called Twitter. Um and I started to interact and say okay I created this stuff I create this thing and I was already working full-time as a fullstack developer. So you know and at some point in 2020 I decided to do something. I said, "Okay, let's just uh uh start following just the people who talk about tech and a couple of cool people like Taylor." So just people who talk about like no for real, you're an exception.

Um basically I joined the tech Twitter without knowing that was called a tech Twitter. It was just in my mind. I said like okay since I am a developer makes sense that I connected with developers and I talk about football and music and dancing. not because I don't like it or even cooking but I would say okay let's give a sense to to this and just connect with developers they might also give us feedback about this application that was the thing and then I think in February 2020 I published an article literally nobody cared about but when I published an article something cool happened I felt again that teaching vibe even if nobody watched it and even if I was could never make something that I am doing now.

Um, I felt like, you know, now I'm teaching again, creating something that people can read and learn from it. So, something clicked. Something absolutely clicked. It was an article on Medium. This was Februa ry 2020. Then in March, this is interest. This is funny. Sorry to interrupt you, Taylor. I can talk for hours now. Good guess, brother. Keep talking. I love it. Stop me. Stop me. Stop mute me if you if I'm go for too long. Stop. Um, on March 2020, it was the 5th of March 2020. Uh, while I was working for for this job, by the way, I was doing a commute of of two hours per day.

So, one hour going going, one hour coming back. Yes, I know. Um, after parking the car, after some traffic, I was a bit stressed. I was wearing a suit, you know, I was a different person. I was actually working with uh as I said I worked with the European Space Agency and I also worked with some satellites from the US. There is a sat called Lancat 8. They they use this for for stuff or observation and stuff. So, uh, you know, I felt like making this post that was like, uh, uh, some years ago, three years ago, I, uh, I've been rejected for not remembering SQL commands in an interview.

That was an internship. I skipped that part, but that's funny. And, now I'm working on this LAN 8 working with NAS engineers and so on. So, and you know what is funny, Taylor? I made this tweet, then I closed my phone and I started working. So this was like 8:00 a.m. 9:00 a.m. Then at I was not like this like a developer advocate always wasting of time on Twitter. So uh and I had I think like 500 followers that moment a thousand maybe. At lunch I opened my Twitter account and I got like 5,000 likes. I said what what is going on? like like I I started to see like everyone like sharing their story like and this was just a tweet that I made while working a random one random.

So this you know when something like this happens this makes you think say okay wait maybe maybe there is value on social media if you share something that happened to you if you try to connect with like-minded people. This sparked conversations. It was it was new to me. It was very new to me. So I said, "Okay, let's uh let's focus and let's uh le t's focus a bit more on Twitter. Let's see if I can get some value. Two days later, March 2020, we know what happened. We had the lockdown. So we start working from home. So I thought this was like, you know, a sign of destiny.

Like I want to dedicate more time to Twitter. Now I don't have at least two hours commute every day. Plus I can't do much during weekend. Also we had a very um hard lockdown in Italy. I don't know if you remember we have been like the second country heat and we are not famous for being organized in Italy. So so let's say it has been hard at times because sometimes you couldn't even go out for grocery store. So sure let's bit stressful times. So stressful times a lot of time I had to stay at home. I started spending more time on Twitter, posting some memes, posting some stuff and this is I think how it started.

So I started dedicating time to Twitter. I also made a commitment like if everything goes as it is in my mind which which seldom happens mostly never I will I can even consider like quitting this role and dedicated more time on this crazy stuff this was this was March 2020 so I said okay in one year let's see like want to give myself a one year so and I remember on the 7th of March 8th of March I said uh one day I will have a YouTube channel like this. I had zero, let's say, plants. I will say, "Hey, Franchesco's voice." Yes, I know. I hate my voice, but some people like I love it.

I love it. It's great. Keep going. Stop me. I need to hydrate at some point. Uh, no, this is great. This is great. Well, well, I here hydrate real quick because because again, I want to welcome there's there there's a few more people. Sally, it's good to see you. Jason, my guy, it's great to see you. Elliot. Um, Chris, it's good to see you. I need to give up learning Go and starting and and start learning Rust. Um, I wish I had an entire day to follow uh Franchesco. It sounds like he just stays on X. I don't know if it's that. I don't know what I do, so I wou ld just like to follow Franchesco.

Yeah. Um, so again, y'all, thank thank you again for Thank you again for tuning in. So I I I I think the one thing I want to get across here is that you saw social media as nonvalue and then you started to leverage social media to add value to get feedback and to teach and to share and it completely transformed your career. Absolutely. So this approach I think this was I don't know you know like you know that chemistry little mix because it was me like conrict forced at home plus I I want to teach people plus social media is something new for me so you know when something is new for me you are usually more excited like so I've never so since I've never been on social media I was like you know the classic know boomer on social media so I like it was something new for me like a new for real like these interactions even speak even chatting in English it was something I was not used to I'm not even mentioning like speaking but like just just chatting with people in English it was a bit a bit strange sometimes I did in the doing my job but uh not like this I would say and so about value on on social media I started to see okay this is uh something that can bring me somewhere to be honest Um, Taylor, my my goal was to start a YouTube channel.

I think I made a tweet even today. So, I wanted to start a YouTube channel when I was 27 in 2010. I started my YouTube channel when I was um 37. Uh, 5 days to 37. So, if you ever posted a video before being 37, you are better than me. So, that's that's that's you. Yeah. And of course, I and of course, I got a comment like, "Okay, I'm older." Like, okay, I'm talking to younger generations. Um and yes so about the so so um for a period like there's been a very interesting period like from March to July 2020 when I wanted you know I started you know to come out like you know crack the the egg egg egg shell but Taylor I couldn't make freaking videos so it was really hard for me I never published any vid eo on any social media if you find a video of me before the 25th of July 2020, you will win a prize.

So if you want to can go on a hunt, try to Google Francesco my old accounts, you will never find it. Um, so I decided on the 25th of July 2020, I reached uh this milestone on 25,000 followers on Twitter. Okay, my initial life goal was 10,000. I put that call you know the so I was say okay so this is something I wrote know a thank you a thank you tweet then I said you know what this might be a script and I can record it and then I can post it as a video this is a great tip you can get a lot of good tips to get started with videos from me because it has been very hard for me so yeah yeah if you want to start making videos you reach any milestone you want even 2345 whatever and you can make a video about thanking you this.

It was very cringe. Usually I share this on the anniversary because I consider this the anniversary of making videos. So expect for this um and this is how I started publishing videos on the on the internet and um and yes so and this is how I start because I always thought that creating videos is powerful. It's a powerful media that can like the fact that I can turn on the knowh and do stuff. Yeah. For me is super powerful. 30 years ago if you want to to have this sort of things you had to know to go on a newspaper or on TV. Yeah. These are the the two options.

These are the option. Now you can create your own life. It's a paradox because now it's uh what people consider like for granted. I don't because I'm a bit older. So I don't give this for granted. The possibility to do this to reach people here in the chat. It's not for it's it's still social media always feels new to me because when I was 16 I was playing hide and seek. So that's that's it. So for me always feel a bit uh strange and new. So this is where I started to to find some some value and it has been a great ride. I'll say now I'm absolutely 100% enjoying it.

I'm going to conferences. I met Lord Destin in person. He's very tall by the way. And um I I'm not joking when I say that creating videos really changed my life. It uh it's it's true. Now I'm here advocating for what I thought it was impossible. It's uh it always feel a bit uh strange to me because you know it's like like negating what you were in the past and this is why I like to do this. I don't have like a co-aid course on YouTube. No worries. It's just I just want to share the this possibility and also for people who are not native speakers there are many things that we can talk about but uh I think that create that creating this content this whole process of doing these things on the internet is very important and you know what uh yeah you know what Taylor especially in this period which when everything is AI everything can be vi coded I'm joking of course but Okay.

So, like, okay. So, the who you are, it's even more important now. The human connections, they're even more important. If I can do an e-commerce in a day and you can do an e-commerce in a day and I have a YouTube channel with 300,000 subscribers, probably have a better chance than you. I'm sorry. Yeah, that's that's it because we are getting better tools. So, who you are and what you do and the reach you have is even more important than five years ago. I'm a strong believer in this. Yeah, 100%. And I want to I want to highlight and I I want your thoughts on this because I posted this to LinkedIn yesterday that I don't think people understand.

I think the people watching right now understand, but I think generally, especially from a business perspective, people don't understand how hard it is to create content, to have a podcast, to consistently invite people to apply to conferences, to find conference, to go speak at conferences. Like you, I mean, you said it yourself, you're a content distribution machine. And I think the more I kind of get into this thing in my career, the hardest part is content distribution and and in tha t funnel. So I don't know if you have any thoughts on that, can speak to that, the importance of it. I feel like a lot of businesses like in my past, like some companies I've worked at are still struggling to put out one piece of content on LinkedIn a day.

And it's like you have me and you and a and a a lot of these other amazing creators who are distributing at scale and it's so important. So I want to see if you have any thoughts on that. Yes. I want to as usual trying to make an analogy uh is the analogy between who just takes a makes a travel and they enjoy it which is fine and a person who also does a travel vlogging which still find it kind of hard. So what's the difference? The different is difference is in the mindset. If a person does a travel travel blogging, travel blogging, they you know it's um it's a bit hard because you have to do content switching but at the end it's like like what we do also during conferences and now I started doing this and it's not that easy because I'm not that used yet.

So you should go there then you interact with people then you record something then you keep going and then you record something and then you go. It's very similar. So I still do the stuff the the job I've been like like for example I was I published a video before jumping in this live. It was a reaction about a T3 chat by by Theo. Yeah. Because I can now I can do this content switching so easy. If you're not that used for you to stop working and start to record a video and then you will understand all the things lights and many things and then you need to go back to your job and it's midnight.

That's that's the thing and that's why many people they find it hard. It's not that different from exercising. Now I am jacked. So now I can do my own stuff and in the flow I I I I throw tweets while I edit, while I organize my my day. I go for a run and then come back in another post and then I interact with with this. After this probably also go live because I'm going a bit crazy lately. It's all about the mindset. is the difference between who is, you know, um, exercising like crazy in a gym and who is like who is just at the gym checking the phone.

That's the difference. We both the gyms at the gym we're doing different things. Yeah. No, absolutely. I mean, it's it's absolutely a muscle. Um, and that's again like when we're hiring for torque, like that's what that's what I look for. Like I hired Jason because of obviously his his brand awareness and his creation, right? Same thing. That's why I hired Bana because of obviously her deep relationships and now she's doing a stream like again organic content in today's world is just so important and and if I think if you can flex that muscle, I think it's huge. So obviously Elliot comes in here um and we got we got 10 minutes left here.

So uh Franchesco, did you ever find it Yeah. Yeah. It goes by fast. Franchesco, do you ever find it challenging for you to create content because of pressure from others who aren't on tech Twitter? What pressures have you faced that you've overcome to be so consistently active? Okay. So, no, I don't I don't get the the the why are you mentioning tech tech Twitter? Uh like now I consider YouTube my main uh main social media, but so I don't get it. It's always challenging, but it's all about the priorities. So, top of priorities is my my family, the girlfriend. Uh second second one day production also probably will be should she be my wife I proposed last year um because I asked her JavaScript or marry me.

So she asked you knowh to marry me. So she chose a second. Yeah exactly. So I tried to make her try JavaScript but I couldn't make it. Um I lost. Okay. So, so let's say that um creating creating a video is is usually challenging but um let me see uh overcome to be consistently active. Yes, I think that having um like a backlog of ideas is useful. Yeah. Okay. I was talking about priorities. Okay. So girlfriend um physical health content creation that's my priority if I didn't go for a run and I have to record a video first I go to exercise I went also today at 5:00 a.m.

and then so this might say okay so you're you're wasting your time but then I have more energy so at the end of the day I did more more things and having worked in sports since I was uh 15 eight when I started exercising gave me the right uh priority of this so and understand this is not may not be for everyone but giving the right priorities maybe I can end a day without not without doing what I I want to do about content creation, but then when I wake up the day after it's 4:00 a.m. and I'm pumped, right? So if we if you we ch if we make this challenge usually I win because even if I don't get content in a single hour because I want you know to do an extra short whatever in the long run this I think we can say that this mechanism works better because I prioritize my physical health over content creation.

It's a bit hard but uh that's it. That's it's a simple thing. If you you know what Taylor if to create content you need to be in your best condition. If you're tired content creation is it's like drawing. It's like playing the piano. Can you play the piano if you are stressed? If you didn't sleep you you'll end up not just not doing it because uh it's hard to enjoy it. So this is how I see content creation. If you are pumped, you can go like like Taylor does. Boom. Like a machine. At the end of the day, yes, it's just turning on a camera and then you do stuff.

If you are in the right condition like now I am. I'm trying I'm trying to see my six-pack again because since I started learning JavaScript 2015, I never saw my six-pack again. So, I'm working hard on this. Maybe for Android, I'll be ready and we can see some decent results. But, uh, but it's very important. I It's super important. So, yes, Elliot, that's that's how I I try to do it. I love it. All right. So, as we wrap up here, man, any last words of encouragement to folks who may be um y ou know, who who may be struggling to get started, you know, again, like I like again, I want to reiterate that Franchesco started with no followers.

He started by just starting to share an app he did in Android, right? So, Franchesco, do you have any words of encouragement to folks who maybe are just scared to post because they're worried about what people think of them? And we'll wrap up here. Yeah, sure. This is one of my favorite topics. So, um you know what, Taylor, and everyone who is listening. So people will judge you for your your your aspect, your funny accent, uh your thoughts, if you say, you know, something a bit wrong about that specific language because they went to check to the book say, okay, so in this case you in that second you said something which is not exactly perfect.

People will never judge you if you don't create content like you're not good enough to create content. So at this point since they are judging anyway uh do what is the best what is the best for you you know so so creating creating something I would say this is not for everyone I'm not saying here that it's it worked for me but I would say I will suggest everyone to start to create at least 100 videos in their life or 100 blog post or um I see sometimes like people. This was also a mistake that I made in the past. They jump over things every two weeks.

So this is also what I I I'm also guilty when I was like 20. Do you want this is also applies to job searching for a job learning a skill try it for six months try it for a year I start I don't know learning Rust okay two years I start check you know learning docker five years so it's not like because just one week you learn nothing so take some time to learn something when you want to start creating content do it for six months because at least you'll have a real trust If you sign up for the gym and you go three times, you don't even know if you like that.

If you sign up, I don't know, for volleyball and you do five lessons, you h ave no idea what is that. So, I like to have this extensive like test. So if at some point you decide okay now I intentionally don't see the value because I don't know I can give more value because I get this job this job is 300k I don't have time to record videos I'm happy with my life that's fine it's uh it's okay it's okay maybe you have a maybe you have a startup you have to dedicate some time maybe you can pay someone to create videos for you um that's fine but it has to be uh something you decide not because you can't or because you tried one video.

You have no idea. Tell her how many friends I have. They struggle so much to you know create a video then they spend they spend like two months to create a video one video and then they stop. Yeah. It's know it's like having this uh uh so can you really say that you really tried tried or not? So this is I think that this is a a suggestion. So try it for an extensive amount of time and then if you don't like it, we are not here to judge you. Of course, someone will. Someone will, but I will not. And um and then but at least you know that you don't you don't like it.

So I mean I even I mean I even tried the pineapple on pizza. Of course I didn't like it, but I tried. So now I can say it proudly and if you like it, I will block you on LinkedIn. Yes. Yeah. Absolutely. And again, I I tell people all the time, and this was as part of one of my talks, is I think everybody everybody I truly mean it. I think everybody is I I obviously talk about LinkedIn a lot, is like 90 posts, 90 consecutive posts away on LinkedIn for something awesome happening in your career, whether that's another job offer, whether that's a conference spot, whether that's you're speaking at a meetup, whether that's somebody wants to pay for a sponsorship.

I I truly think everybody's 90 posts away from doing something great, which obviously is very close to 100 um videos or you know like like Franchesco said. Say what? I mean once you I'm sure that onc e you reach 90 you will make 100 but that's a nice strategy. Exactly. That's a nice strategy. I like it. Exactly. So again yeah put stuff out there. Um uh I love what Franchesco said. Everyone's going to judge you regardless so you might as well put something out there. So um I love that. Well, Franchesco, thank you, my friend, for coming on the pod. I appreciate you. Um, I'll see you at Render.

It's going to be a blast. Uh, for those of you who are who are tuned in, please go follow Franchesco um on uh YouTube. Um, check out his Rust video he just dropped. Uh, like it, add a comment on YouTube. Let's fuel that algorithm for him. I will link it in the show notes after this. Um, but again, Franchesco, you're great. Stay on real quick. I say bye to you backstage. Um, but y'all have a great one. Um, and tomorrow, uh, another great guest on guidance counselor 2.0, my guy James Quick, our guy James Quick, is coming on the show tomorrow. Yeah. So, pulling him out of, uh, not retirement because he's still very much working, but online retirement because he's been a little a little quiet.

I'm sure we're gonna talk about it. So, uh, James Quake tomorrow, 9:30 a.m. Central. Y'all have a great one.

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